Introduction:

Witan Company Inc. is a science-based beauty tech startup founded in 2022 by researchers with a background in neuroscience and biomedical science. Specializing in high-performance skincare ingredients, Witten develops and manufactures functional cosmetic products with clinically backed active ingredients. The company operates its R&D center at Seoul Bio Hub and its headquarters at Kyung Hee University’s Campus Town, creating a research-manufacturing-marketing value chain in-house.

Witan’s flagship brand, Organicity, reflects its philosophy of clean, effective, and transparent formulation. Every product is developed with a minimal yet potent formula that maximizes efficacy while minimizing irritation, focusing only on proven actives like tranexamic acid and advanced forms of retinol. Since launching in October 2023, Organicity has quickly grown through word-of-mouth, gaining over 10,000 followers on its Naver Smart Store without paid advertising. A recent collaboration with a trusted influencer generated over 200 million KRW in sales in just six days.

Beyond product performance, Witan is committed to ESG principles. The company actively researches microalgae-based alternatives to animal-derived ingredients, including plant-based vitamin D3, and reinvests 5% of its net profit in social impact initiatives.

Witan Company Inc. is now expanding globally and preparing exports to Europe and other Southeast Asian markets. By combining scientific credibility, ethical sourcing, and scalable innovation, Witan aims to become a global leader in biotech-driven skincare.

 

Products/Services:

Beauty

ORGANICITY

EX-Retinol 15% with Oligo-HA

 

Learn more on the website: http://witan.co.kr